On August 29th, 2024, Medisetter successfully hosted a webinar on the topic of Pain Management in Musculoskeletal Disorders, focusing on Clinical Case Studies. The webinar, designed to provide actionable insights for healthcare professionals (HCPs), particularly Rheumatologists, Orthopedic Surgeons, Pain Specialists, and General Practitioners, Internal Medicine Doctors was led by Specialist II Dr. Châu Trần Phương Tuyến from Chợ Rẫy Hospital.

 Program Highlights:

• Opening Remarks by Specialist II Dr. Châu Trần Phương Tuyến: This opening address provided an overview of pain management challenges in musculoskeletal disorders, emphasizing the importance of case-based learning.

• Case Discussion: “Comprehensive Pain Management Strategies in Musculoskeletal Disorders” by Dr. Tuyến.

• Active Q&A Session: The webinar included an interactive Q&A session, during which 14 questions from participants were addressed by Dr. Tuyến. The discussion focused on clinical challenges and practical approaches to pain management.

 Our Scope of Work:

• Webinar Organization & Execution: Medisetter managed the entire content development, speaker recruitment, and technical execution processes.

• Promotion and Participant Recruitment: We promoted the webinar to over 50,000 HCPs across multiple digital platforms, including specific targeting initiatives aimed at 6,022 HCPs in the most relevant specialties in our network.

• Post-Webinar Access / Reinforcement: We provided access to a recorded version of the webinar on our app, allowing attendees to revisit the content while also making the content accessible to those who were interested in the topic but were unable to attend the event

 Outcome:

The webinar realized a total of 362 unique registrations, with a significant show-up rate of 45%, leading to 162 total participants. The average attendance time was equivalent to an impressive 75% of the total webinar duration, and the discussions on clinical case studies were well received with several questions received from the audience.

 Key Performance Metrics:

• Total Unique Registrations: 362

• Show-up Rate: 45%

• Total Participants: 162

• Peak Participants: 145

• Total Q&A Interactions: 14

• Average Attendance Time (minutes): 45

• Average Attendance Time as % of Total Event Duration: 75%

 Key learnings

The webinar on “Management of Pain in Musculoskeletal Disorders” successfully engaged healthcare professionals through its focus on clinical case studies and interactive learning. Dr. Tuyến’s discussion highlighted practical pain management strategies and addressed clinical challenges effectively. The event garnered around 2,400 ‘’going / interested’’ votes on social media, underscoring its broad appeal across the Vietnamese medical practitioner community. The integration of real-world case discussions and expert insights in an interactive format contributed to a meaningful learning experience.